The food truck industry is not for the faint of heart — you might have heard. There is no guarantee you are going to make it in this industry. If you do, then you can expect to work a whole lot of hours (depending on your situation, 60 hours a week might be the minimum). You have to really want to succeed if you are going to make it in this industry.
How bad do you want it? If the drive and motivation is there, then awesome! However, there are also other important ingredients you have to have if you plan on joining this industry.
Before we get to the list, let’s get one of those ingredients out of the way right now — the food truck. You have to have a food truck — that goes without saying.
Here’s a little tip: Don’t purchase the cheapest food truck you can find, because that mistake will be costly in the long run. Going with a customized truck might be your best option. It will not only look better (you know, exactly how you wanted it to look, with your logo and all), but you will also have the right equipment in the truck, and in the right places. If you buy a used food truck, then you might have to do some improvising, or it could be a piece of junk.
Without further ado, if you want to join the food truck industry, then you have to have these ingredients, if you will.
RELATED: 5 Prestige Food Trucks Articles That Will Help Mobile Kitchen Owners Conquer Their Goals In 2017. Looking to start 2017 off on the right note, future food truck owners? Look no further than this article.
Ingredients You Have To Have If You Plan On Joining The Food Truck Industry
- Business Plan And Funding
- A Vision
- Unique Recipes That People Will Love
Business Plan And Funding
If you are trying to break into the food truck industry, then you should already know this by now, but here it goes anyway: You have to have a killer business plan and funding to start up a food truck business. Let’s go into more detail, shall we?
Your business plan has to map out everything. It needs to break down your inventory, how much you can afford to pay employees (if you can afford to pay employees, that is), how much your salary will be, how much everything will cost and the list goes on and on. The more detailed your business plan is, the better off you will be. Not to mention, an impressive business plan could lead to food truck financing.
If you have a great business plan and need to purchase a food truck via financing, then your chances might increase. It really depends on your situation, and you can check out this article for more details on the matter.
Here’s the deal. Financing is not only crucial for purchasing your food truck and all of the equipment, but it is also important when it comes to you staying afloat in this industry.
More likely than not, you are not going to be an instant success, which means making enough money to keep you and your business afloat is going to be a real challenge. However, your fallback plan could be some startup cash (better known as startup capital), or perhaps you saved up a year’s salary already — which is very, very smart.
Nonetheless, a business plan that will actually impress people and funding are essential ingredients for this industry.
Looking to finance your food truck? Make sure to check out this link!
A Vision for Your Food Truck Business
Successful business owners need a vision. A little imagination never hurt anyone, right?
If you can picture yourself succeeding, then you will succeed — well, assuming you come up with a great plan and follow that plan.
You entered the food truck industry (or are about to enter it) for a reason. You pictured this awesome business — your business — making a ton of money via amazing foods. You pictured every scenario (such as dealing with angry customers and how to conquer the offseason). You pictured an amazing food truck concept. You pictured a killer design/logo that people will love and recognize. Therefore, you are a visionary in every sense of the word.
A great food truck owner needs to have vision. After all, it takes a whole lot of creativity to be a food truck chef and a business owner at the same time. Vision has to be on your ingredients list if you plan on becoming a mobile kitchen owner.
RELATED: How To Reach Your Food Truck Goals In 2017. Do you actually attach deadlines to your goals? If not, then don’t be surprised when your goals virtually become your dreams. Check out this article to find out more.
Unique Recipes That People Will Love
When it comes to ingredients, well, you have to have the actual ingredients.
You are joining this industry for a reason. Perhaps your friends and family have always told you how great of a cook you are. Perhaps your dream job is to be a chef. Maybe you just want to own a business and you think a food truck business is the perfect opportunity (and it is). Whether the case, unique recipes that people love are essential.
Don’t try to be the next McDonald’s or [fill in the blank]. Try to be the next you. You can achieve this feat by incorporating unique recipes.
Your food has to stand out from the crowd. Your food has to be so good and so unique that customers can’t get it anywhere else.
There are plenty of food owners who don’t have unique recipes. You can’t be a one-hit wonder for your customers, if you will. Your food has to be so good that it forces customers to come back. There are many ways to retain customers, but if your food is not making people happy — in other words, if it’s not that good, unique or special — then people will not return.
This is likely the most important ingredient on the list, because it’s your actual product, what you are trying to sell. Make it gold, make it ooze with deliciousness.
Interested in getting into the food truck industry? Follow this link to request a custom quote.
For more food truck advice and inspiration, check out the rest of our blog here.